Empoword

General Introduction lii product the end result of a creative process. Often shows little evidence of the process that created it. purpose the intended result of a piece of rhetoric. Can be stated using an infinitive verb phrase (“to entertain,” “to persuade,” “to explain”). Every text has at least one purpose, sometimes declared explicitly, and other times implied or hidden. rhetoric a combination of textual strategies designed to do something to someone. In other words, ‘rhetoric’ refers to language, video, images, or other symbols (or some combination of these) that informs, entertains, persuades, compels, or otherwise impacts an audience. rhetorical situation the circumstances in which rhetoric is produced, understood using the constituent elements of subject, occasion, audience, and purpose. Each element of the rhetorical situation carries assumptions and imperatives about the kind of rhetoric that will be well received. Rhetorical situation will also influence mode and medium. subject the topic, focus, argument, or idea explored in a text text any artifact through which a message is communicated. Can be written or spoken; digital, printed, or undocumented; video, image, or language. Every text is rhetorical in nature. See rhetoric. General Introduction Endnotes 3 Strauss. Maguire, John G., with an introduction by Valerie Strauss. “Why So Many College Students Are Lousy at Writing — and How Mr. Miyagi Can Help.” The Washington Post , 27 April 2012, https://www.washingtonpost.com/news/answer-sheet/wp/2017/04/27/why-so-many- college-students-are-lousy-at-writing-and-how-mr-miyagi-can-help/. 4 Maguire. 5 Ibid., emphasis added. 6 Greenbaum, Leonard. “The Tradition of Complaint.” College English , vol. 31, no. 2, 1969, pp. 174–187. JSTOR , www.jstor.org/stable/374119. 7 Strauss and Maguire. 8 Ibid.