Empoword

How to Use This Book xxii Table of Contents – Readings (continued) Skills or Rhetorical Modes Showcased “A Changing Ball-Game” by Josiah McCallister A player’s brand is inextricably linked to their footwear nowadays, perhaps more than the teams they play for and their on-court prowess. DePaula points out that shoe deals are actually negotiated in much the same way that free agent contracts are hashed out. … [During] the same offseason that LeBron signed a one-year contract with the Cleveland Cavaliers, he signed a lifetime deal with Nike worth more than half a billion (Strauss). Research Concepts Ongoing conversation Interacting with Sources Thesis (Claim of phenomenon and evaluation) Evidence (Quote, paraphrase, summarize) Citation 399 “Vaccines: Controversies and Miracles” by Ezra Coble Getting vaccinated is not an absolute healing technique; rather, it is for reducing the chances one will get a disease. It is much like wearing pads while riding a bike: your chances of injury goes down, but there is still a chance of getting hurt. As for vaccines, the chances of getting the flu after being vaccinated is usually reduced by 40-60% (“Vaccine”). Argumentation Rogerian argument Rhetorical appeals Research Concepts Ongoing conversation Interacting with Sources Thesis (Claim of phenomenon and policy) Evidence (Quote, paraphrase, summarize) Citation 409 Additional Readings “LZ Gator, Vietnam, February 1994” excerpt from “The Vietnam in Me” by Tim O’Brien “With a little weed and a lot of beer, we would spend the days of stand-down in flat-out celebration, purely alive, taking pleasure in our own biology, kidneys and livers and lungs and legs, all in their proper alignments. We could breathe here. We could feel our fists uncurl, the pressures approaching normal.” Description Imagery Thick description Reflection Weave Implied meaning 417

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